Every year, YETI’s Black Friday sale feels a little different. Unlike other brands, YETI doesn’t offer predictable site-wide discounts. Their deals are often focused on discontinued products, rare items, or special promotions like free gifts with certain purchases. That makes planning for the sale a little tricky. Based on past years, here’s what we expect from YETI this Black Friday, including likely dates, discounts, popular items, and strategies for getting the most out of the event.
Black Friday 2025 Start and Ends Dates
Looking at previous years, YETI often launches its Black Friday offers on Thanksgiving day, exclusively at yeti.com. This year that would be Thursday, November 27, 2025. In some years, the sale doesn’t end immediately, lasting for a week with new items or deals dropping each day. Historically, anything that doesn’t sell out during the week is stored for future events, so there’s a chance to grab items even after the initial rush. That said, inventory tends to be limited, so popular products can disappear fast.
If history repeats itself, the main offers could be live from Thanksgiving and extend into early December. While exact dates aren’t confirmed, keeping an eye on the YETI website starting the week of Thanksgiving is the safest bet.
What Kind of Deals to Expect
One thing to remember is that YETI rarely discounts items across the entire site. There aren’t usually Black Friday or Cyber Monday sales that reduce prices store-wide. Instead, the focus tends to be on:
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Discontinued products
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Special editions or rare colors
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Free gifts with a minimum purchase
For discontinued products, past discounts have been around 25%. For example, in 2023, both the YETI Rambler 16 oz Stackable Pint and the Rambler 26 oz Stackable Cup were offered at 25% off in various colors. These discounts are usually limited to items that are being phased out, so if you want one, it helps to act quickly.
Free Gifts and Minimum Purchases
YETI has also done free gift promotions during past Black Friday events. For example, in 2023, shoppers could get a tumbler or water bottle with a $200 minimum purchase. In 2022, the deal was slightly different: two Yonder 750 ml Water Bottles with Yonder Chug Caps were included with purchases over $200. However, in 2024, there were no free gifts at all, which shows that this aspect of the sale can vary each year.
If a free gift does appear in 2025, it could start on Thanksgiving and continue until supplies run out. Free gifts are generally items that complement popular gear like tumblers, water bottles, or caps, so they can add extra value if you’re already planning to buy.
The YETI Gear Garage
Another unique part of YETI’s Black Friday past is the YETI Gear Garage. This event is essentially a mini-sale within the larger Black Friday period. In 2024, the Gear Garage offered coolers, drinkware, and other gear in rare or discontinued colors. Sometimes they even re-release fan-favorite items.
The Gear Garage usually runs for a week, with new drops every day. Each item is limited in quantity, so if it sells out, it’s gone until possibly a future event. It’s a good opportunity to grab hard-to-find products, special editions, or discontinued colors that aren’t available any other time of year.
Last Year’s Black Friday Ad
YETI’s Ad History/Archive
Are you interested in seeing some of YETI’s older Black Friday ads? Then you’ve come to the right place! Follow the links below to view the last few years of ad history.
- 2024: Page 1, 2, 3 and 4.
- 2023: Page 1 and 2.
- 2022: Page 1 and 2.
- 2021: No sale this year.
- 2020: No sale this year.
- 2019: Page 1 and 2.
- 2018: Page 1 and 2.
Questions & Comments
Let us know what your favorite YETI cooler is in the comments below.
