
Updated on Tuesday, October 28, 2025: Walmart has officially announced its 2025 Black Friday and Cyber Monday event lineup, confirming three major “Walmart Deals” events. The first event kicks off on November 14, with thousands of items marked down across electronics, toys, home, fashion, and beauty.
Walmart Black Friday 2025 Schedule (Confirmed)
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Event 1: November 14–16, 2025.
Available at walmart.com and in stores. Walmart+ members get five hours of early online access starting November 13, 2025 at 7 p.m. ET. -
Event 2: November 25–30, 2025.
Online only from November 25–27, 2025 then both online and in stores from November 28–30, 2025. Early access for Walmart+ starts November 24, 2025 at 7 p.m. ET. -
Cyber Monday: December 1, 2025.
Online only, with Walmart+ early access starting Sunday, November 30, 2025 at 7 p.m. ET.

Walmart stores will remain closed on Thanksgiving Day. Delivery options this year include in-store pickup, Express Delivery, and free two-day shipping on many items.
Campaign Highlight: WhoKnewVille
This year, Walmart is introducing “WhoKnewVille,” a holiday campaign inspired by the whimsical world of Dr. Seuss. The idea is to show how Walmart can make holiday shopping easier and more fun. You’ll see it across social media, TV, and even virtual spaces, tying into the brand’s message that you can save money and still enjoy the season.
Confirmed and Expected Deals
The first round of deals starts November 14, 2025 with major discounts on brands like Apple, LEGO, Dyson, and Levi’s. A few confirmed offers include:
Electronics & Home Appliances:
- 98” TCL QLED 4K Google TV (similar to this) – Was $1,798.00, Event Price $998.00
- Cricut Explore 3 Bundle (similar to this) – Was $410.00, Event Price $197.99
- Dyson V12 Detect Slim Cordless Vacuum Cleaner (similar to this) – Was $729.00, Event Price $399.99
- Dreo 1500W Portable Space Heater (similar to this)– Was $99.99, Event Price $38.99
- Govee 65” LED Lights (similar to this) – Was $99.00, Event Price $69.99
- Keurig Iced Essentials (similar to this)– Was $79.00, Event Price $44.97
- Philips Norelco 7200 Electric Razor (similar to this) – Was $99.96, Event Price $79.96
Toys & Kids:
- Barbie Malibu Travel Playset (similar to this) – Was $21.88, Event Price $12.00
- LEGO Speed Champions 2-pack (similar to this)– Was $44.98, Event Price $25.00
- Melissa & Doug Chunky Puzzles (similar to this) – Was $13.99, Event Price $7.00
- Ford 24V Ride-on (similar to this) – Was $599.99, Event Price $299.99
- Sportspower Bounce Pro 14′ Round Trampoline with Safety Enclosure (similar to this) – Was $229.00, Event Price $149.00
Fashion & Accessories:
- Cate & Chloe Lauren 18k White Gold Plated 22mm Hoop Earrings with Swarovski Crystals (similar to this) – Was $130.00, Event Price $15.99
- Men’s & Women’s Levi’s Signature Denim (similar to this) – Was $24.98, Event Price $15.00
- Reebok Women’s Sport 2-piece Set (similar to this) – Was $40.00, Event Price $25.00
- Scoop Women’s Knee-High Kitten Heel Boots (similar to this) – Was $52.00, Event Price $30.00
Beauty & Personal Care:
- Calvin Klein Obsession 3 Perfume (similar to this) – Was $97.00, Event Price $31.50
- L’ange Hair Styler (similar to this) – Was $119.00, Event Price $48.30
Home & Decor:
- Cozy Haven Faux Fur Throw Blanket – Special Buy, Event Price $13.00
- My Texas House Glitter Trees (set of 3) – Was $159.66, Event Price $78.00
Pets:
- KONG Classic Stuffable Dog Chew Toy, Medium (similar to this) – Was $13.99, Event Price $11.96
Automotive
- Goodyear Reliant All-Season Tire, entire line (similar to this) – Event Offer: $30 off per tire
Walmart says there will be thousands of gifts under $20 and up to 60% off top brands.
Predicted Deals for the Main Event
If past years are any guide, the biggest discounts will arrive in Event 2 (Nov 25–30). Based on last year’s main event, here’s what you can likely expect again in 2025:
Electronics:
- VIZIO 75” Class 4K UHD Smart TV for around $478.
- Beats Studio3 Wireless Noise Cancelling Headphones for about $89 (normally $159).
- Straight Talk Apple iPhone 12, 64GB prepaid for around $199 (normally $299).
- Samsung Galaxy Watch4 for about $99 (normally $199).
- Hisense 5.1 Channel Soundbar with wireless subwoofer for about $89.
Gaming:
- PlayStation 5 Slim Console with extra controller for roughly $475.
- Xbox Series S, 512GB for about $298.
- Nintendo Switch + Mario Kart 8 Deluxe bundle for $249.
- Select games like EA Sports College Football 25 for around $30.
Toys:
- LEGO Marvel Infinity Gauntlet for around $35 (normally $79.99).
- Hot Wheels City Mega Car Wash Playset for $20 (normally $44.97).
- Barbie Malibu Travel Set with Puppy for $10 (normally $21.88).
- Ride-on trampolines and drones, such as the AUOSHI Mini Foldable Drone for about $39 (normally $179.99).
Fashion and Jewelry:
- Cate & Chloe Bianca 18k White Gold Earrings for $14.99 (normally $115).
- Jessica Simpson Women’s Winter Coat for around $59.99 (normally $79.99).
- PatPat Matching Pajamas for $9.99 (normally $19.99).
Home and Kitchen:
- Gourmia 14-Quart All-in-One Air Fryer for about $50.
- T-fal 22-Piece Cookware Set for under $50.
- Shark IQ Robot Vacuum for around $248.
- McCook 12-Piece Granite Kitchen Knife Set for around $17 (normally $99.99).
These categories will likely dominate the 2025 main event again, with even deeper discounts and new bundles added.
How Walmart+ Early Access Works
Walmart+ members get a five-hour head start online before each event. Paid membership is required (free trials don’t count). It costs $98 per year and includes free delivery, Express Delivery in as little as 30 minutes in some areas, and curbside pickup.
Additional perks for Walmart+ members include:
- Free delivery on orders.
- Early morning delivery starting at 6 a.m.
- Express delivery available in as little as 30 minutes in some areas.
- An option to upgrade to InHome delivery, which places groceries and goods directly into your fridge or garage for an additional fee.
Walmart’s Return Policy for the Holidays
Walmart usually offers extended holiday returns. For 2025, expect qualifying purchases made during November and December to be returnable until January 31, 2026. Some exclusions apply, especially for electronics and certain categories, so always double-check the terms once they’re officially announced.
When the Ads Will Drop
The ads are usually released a few days before each event. Predictions for 2025:
- Event 1 ad expected on or around Thursday, November 6, 2025.
- Event 2 ad expected on or around Friday, November 20, 2025.
The Event 1 ad last year was 16 pages long and the main Event 2 ad was 35 pages long, both covering most categories across the store.
Last Year’s Black Friday Ad (Main Event #2)




































Black Friday Ad History
Are you interested in seeing some of Walmart’s older Black Friday ads? Then follow the links below to view the last few years of ad scan/flyer history.
- 2024: Event #1: Page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15 and 16. Event #2: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34 and 35.
- 2023: Event #1: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33 and 34. Event #2: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35, 36, 37, 38, 39, 40, 41, 42, 43, 44, 45, 46, 47, 48, 49, 50, 51, 52, 53, 54, 55, 56, 57, 58, 59, 60, 61, 62 and 63.
- 2022: Event #1: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13 and 14. Event #2: 1, 2, 3, 4, 5, 6, 7 and 8. Event #3: 1, 2, 3, 4, 5 and 6.
- 2021: Event #1: page 1, 2, 3, 4, 5, 6, 7, 8 and 9. Event #2: page 1, 2, 3, 4, 5, 6, 7 and 8. Event #3: page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19 and 20.
- 2020: Event #1: page 1, 2, 3, 4, 5, 6, 7, 8 and 9. Event #2: page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16 and 17. Event #3 (main event!): page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11 and 12.
- 2019: Page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35, 36, 37 and 38.
- 2018: Page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35, 36 and 37.
- 2017: Page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14 and 15.
- 2016: Page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, and 34.




Questions & Comments
What do you plan on getting at Walmart over Thanksgiving weekend? A new TV for yourself? Some toys for your kids? A gift for someone special under the Christmas tree? Let us know in the comments section below.





































































































