Based on prior years, Vitamin World’s Black Friday 2025 event will likely feature a mix of storewide discounts, buy-one-get-one offers, and doorbuster pricing. The sale typically runs for several days and is available both in stores and online.
Black Friday 2025 Sale Dates
The 2025 sale is anticipated to begin in-stores and at vitaminworld.com on Wednesday, November 26, 2025, the day before Thanksgiving. Discounts are likely to remain active through Sunday, November 30, 2025, or until supplies sell out. This schedule is consistent with previous years, when Vitamin World opened promotions mid-week and ended them on the Sunday after Black Friday.
Typical Discounts & Offers
You can expect discounts of up to 75% off across multiple product categories during the event. In addition to traditional markdowns, Vitamin World has historically included buy-one-get-one free offers on a wide range of items.
Doorbuster deals have started at $4.99, covering select supplements and smaller products. Another feature has been a free gift with purchase of $100 or more, though the exact item is announced only once the event begins.
Products & Categories
Vitamin World generally applies Black Friday promotions to most major categories:
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Daily vitamins and multivitamins.
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Protein powders and fitness supplements.
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Immune support and wellness formulas.
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Specialized nutrition and beauty supplements.
In past sales, discounts were not limited to the Vitamin World brand but extended to popular third-party names such as Vitafusion, Nordic Naturals, Precision Engineered, and Performix.
Last Year’s Black Friday Ad
Black Friday Ad History
Are you interested in seeing some of Vitamin World’s older Black Friday ads? Then follow the links below to view the last few years of ad history.
- 2023: Page 1 and 2.
- 2022: Page 1, 2, 3.
- 2021: Page 1.
- 2020: Page 1 and 2.
- 2019: Page 1 and 2.
- 2018: Page 1, 2, 3, 4 and 5.

Questions & Comments
What vitamins or supplements are you planning on getting this year at Vitamin World? Let us know in the comments.