If you’re thinking about stocking up on skincare, body care, or gifts from L’Occitane, then Black Friday is definitely the time to do it. Here’s a full breakdown of what to expect this year, from likely sale dates to discount details, product categories worth looking into, and what was actually on sale last year.
Expected Black Friday 2025 Sale Start & End Dates
L’Occitane tends to stick to a reliable Black Friday pattern. In 2025, it’s very likely the sale will kick off on Tuesday, November 25. That’s a couple of days ahead of the official Black Friday date, which is November 28th this year.
The sale typically runs through the Sunday after Thanksgiving, so expect it to end on November 30, 2025 (a 3-day Cyber Monday sale is expected to follow immediately after). That said, some items may sell out before then, especially holiday gift sets or seasonal products, which are popular and sometimes made in limited quantities.
The Discount: What To Expect
The main discount during L’Occitane’s Black Friday event has been 20% off all full-priced items for several years in a row. There’s every reason to expect the same deal again in 2025.
To get the discount, you’ll need to enter a promo code at checkout. Last year’s code was FRIDAY, and there’s a good chance it’ll be the same this time around, but we’ll have to wait for confirmation. The offer usually works online at loccitane.com and in their retail boutiques, but it’s not valid at outlet locations or through wholesale partners.
Here are the key terms and restrictions based on last year’s deal:
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20% off full-priced items only
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Excludes: Advent Calendars, sale items, discounted sets, and gift cards
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One-time use per customer
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Can’t be combined with other promotions or discounts
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Not valid on prior purchases, shipping, or taxes
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Available online and in retail stores
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Promo code must be applied at checkout
Also, they normally include free standard shipping on orders of $49 or more and three free samples with every order. That’s pretty standard for them, but it’s still nice to know it applies during Black Friday, too.
Specific Items That Were on Sale Last Year
To give you a clearer idea of what may be included again this year, here’s a look at some specific items that were part of the Black Friday sale in 2024:
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Almond Shower Oil Refill (16.9 oz): Regularly $42, came down to $33.60
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Immortelle Precious Cream (1.7 oz): Regularly $70, marked down to $56
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Classic Shea Butter Hand Cream (5.2 oz): $32 retail, dropped to $25.60
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Verbena Eau de Toilette (3.3 oz): $65 regular, $52 with discount
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Lavender Foaming Bath (16.9 oz): $39 regular price, $31.20 after discount
Again, these were all full-priced products, not part of any discounted sets or bundles. They fell under the 20% off promotion with the code FRIDAY.
Last Year’s Black Friday Ad
L’Occitane’s Black Friday Ad Archive
Are you interested in seeing some of L’Occitane’s previous Black Friday ads? Then follow the links below to view the ad archive.
- 2024: Page 1 and 2.
- 2023: Page 1 and 2.
- 2022: Page 1 and 2.
- 2021: Page 1 and 2.
- 2021: Page 1 and 2.
- 2020: Page 1, 2, 3, 4 and 5.
- 2019: Page 1, 2 and 3.
- 2018: Page 1 and 2.
- 2017: Page 1 and 2.
- 2016: Page 1, 2, 3 and 4.
- 2015: Page 1.
- 2014: Page 1, 2, 3, 4 and 5.
Questions & Comments
What are some of your favorite natural beauty and well-being products from L’Occitane? Maybe you are a fan of their luxurious shea butter moisturizers, soothing lavender products or exquisite fragrances? Let us know in the comments below.
