Updated on Thursday, November 27, 2025: Brooks Brothers has officially launched its Black Friday 2025 event, and the savings are now live both online and in stores. If you’ve been waiting to refresh your wardrobe with premium tailoring, casual pieces, or classic accessories, this year’s sale offers strong incentives, especially for Rewards Members.

When Does the Brooks Brothers Black Friday Sale Run?

The Black Friday Event began on Tuesday, November 25, 2025, and continues through 11:59 p.m. ET on Sunday, November 30, 2025. Shoppers can take part online at brooksbrothers.com, by phone, and at U.S. Brooks Brothers retail stores.

Confirmed Black Friday 2025 Discounts

This year’s sale brings back the popular sitewide savings, with additional perks for Rewards Members.

Here’s what’s included:

• 30% off sitewide on select merchandise
• An extra 10% off for My Brooks Brothers Rewards Members, applied to the lowest offered price
• 3 dress and sport shirts for $229
• Free standard shipping on orders of $200 or more placed online or by phone

Anyone not yet enrolled can join My Brooks Brothers Rewards to access the extra discount.

Exclusions to Know Before You Shop

While the promotion covers a wide selection of goods, some restrictions apply. Items not eligible for discounts include:

• Products purchased at Factory stores and airport locations
• Co-branded collections
• Taxes, shipping, monogramming, alterations, and handling fees

The offers also cannot be applied to previous purchases or combined with certain other coupons or promotions.

This Year’s Black Friday Ad & Official Terms

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Brooks Brothers Black Friday Ad Archive

What were the featured doorbuster deals from Brooks Brothers’ Black Friday sale last year? Follow the links below to view their ad history to find out more.

• 2025: Page 1, 2 and 3.
• 2024: Page 1 and 2.
• 2023: Page 1, 2 and 3.
• 2022: Page 1.
• 2021: Page 1, 2 and 3.
• 2020: Page 1.
• 2019: Page 1, 2, 3 and 4.
• 2018: Page 1, 2 and 3.
• 2017: Page 1 and 2.
• 2016: Page 1, 2 and 3.
• 2015: Page 1, 2 and 3.

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Questions & Comments

Are you planning on visiting a Brooks Brothers retail or outlet store this coming Thanksgiving weekend? Or will you be avoid the crowds and impossible parking, and shopping from home for all of your Black Friday deals this year? Let us know in the comments below.

Updated on Saturday, November 15, 2025: Brooks Brothers’ Cyber Monday sale is one of the best times of the year to pick up their classic styles at lower prices. Every year, the brand runs major discounts online right after their Black Friday event wraps up, and 2025 should be no different. Here’s what you can expect this time around.

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Cyber Monday 2025 Sale Dates & Duration

Brooks Brothers is expected to launch their Cyber Monday sale on Cyber Monday itself, Monday, December 1, 2025, likely right after their Black Friday event ends. The sale should run through Tuesday, December 2, 2025, giving you about 48 hours to shop the event.

Last year, Brooks Brothers kept the sale online-only at brooksbrothers.com, no in-store/outlet participation. Expect a similar setup this year.

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Typical Discounts

Brooks Brothers is expected to bring back its 40% off sitewide promotion, along with free standard shipping across the contiguous U.S. This would make the Cyber Monday offer slightly better than their Black Friday deal, which usually sits around 30% off (Rewards members sometimes get an extra 10% off then).

On top of that, the clearance section is likely to feature markdowns up to 70% off select items. Those discounts tend to be limited to past-season styles or leftover inventory, so sizes can go quickly.

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Common Exclusions

Brooks Brothers almost always excludes certain categories from its major sales. You can expect this year’s Cyber Monday to exclude:

• Made to Measure garments
• Clearance items from the additional 40% sitewide discount
• Licensed or co-branded items (like Smathers & Branson or Brooks Brothers x LAKE)
• Monogramming, alterations, shipping, and taxes

Those rules have been consistent in past promotions.

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Featured Deals from Last Year

Looking at last year’s sale gives a good idea of what to expect:

• Dress shirts dropped from around $118 to about $70
• Wool and cashmere sweaters were around 40–50% off
• Sport coats originally priced near $500 went for $250–$300
• Select parkas and overcoats were discounted by up to 60%
• Clearance polos and casual shirts fell below $40

Most of these offers appeared online only, and free shipping applied automatically at checkout.

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Last Year’s Cyber Monday Ad

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Cyber Monday Ad History

What were the featured deals from Brooks Brothers’ Cyber Monday sale last year? Follow the links below to view their ad history to learn more.

• 2024: Page 1 and 2.
• 2023: Page 1, 2 and 3.
• 2022: Page 1, 2 and 3.

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Questions & Comments

Are you planning on shopping Brooks Brothers on Cyber Monday? Already know what you’ll be buying this year? Then let us know in the comments section down below!

Updated on Monday September 2, 2024: Your wait is finally over — Brooks Brothers just went live with their Labor Day sale early this morning.

You can already shop in-stores (excluding outlet locations) or their site to save an extra 25% off the lowest listed sale price in their clearance section + free shipping on orders of $200 or more. Just remember, it’s not a site or store-wide sale, only available on qualifying items in clearance.

Sale ends on at 11:59PM ET on September 4, 2024. Everything is available for a limited time and only while supplies last. Some exclusions apply — See posted terms below for complete details. Happy bargain hunting!

The fun doesn’t end today… We’ll be back again this Thanksgiving weekend tracking Brooks Brothers’ Black Friday sale and will be posting a copy of their verified ad scan as soon as it’s leaked. Be sure to visit us in early November for the latest news or join our newsletter to stay informed. See you then!

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Ad History

To get a better idea of the types of deals Brooks Brothers typically runs over Labor Day weekend you can view the last few years of ad history by following the links below.

• 2024: Page 1 and 2.
• 2023: Page 1 and 2.
• 2022: Page 1.
• 2021: Page 1 and 2.
• 2020: Page 1, 2 and 3.
• 2019: Page 1, 2 and 3.
• 2018: Page 1, 2 and 3.

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Comments

What’s on your Brooks Brothers Labor Day sale shopping list this year? Will you be going in-store or getting everything online? Let us know in the comments below.