If you’re waiting for SSENSE’s Cyber Monday 2025 deals, don’t expect a brand-new event. The luxury retailer typically extends its Black Friday sale through Cyber Monday and well into December. That means the same markdowns, the same designer labels, and often even steeper discounts as the season goes on. In other words, Cyber Monday at SSENSE is really just a continuation of their Winter Sale, not a separate round of promotions. Here’s a look at what you can expect to see this year.
Expected Cyber Monday 2025 Sale Dates
SSENSE is expected to launch its main sale at ssense.com on Friday, November 28, 2025, right on Black Friday. The sale usually runs past Thanksgiving weekend and through Cyber Monday, continuing into December as part of the retailer’s broader winter clearance. In past years, SSENSE has even deepened markdowns closer to Christmas and New Year, so if you miss something early, you might still catch it later, though popular sizes and styles often sell out first.
Before the main event, shoppers may see early access offers in the days leading up to Thanksgiving, often starting around 30-50% off select items as inventory begins to clear.
Typical Discounts
For Fall/Winter 2025 collections, expect markdowns of up to 60% off on a wide mix of designer apparel, shoes, and accessories. As December progresses, older or less in-demand pieces sometimes drop further, reaching 70% off or more. Smaller items such as tees, basics, and accessories tend to see faster and deeper markdowns, while top-tier designer pieces hold closer to the 30-40% range until later in the sale.
Brands and Categories Likely to Appear
SSENSE’s sale lineup traditionally includes a wide range of luxury and contemporary labels such as Acne Studios, Alexander Wang, Balmain, Lanvin, Thom Browne, Maison Margiela, and newer “cool-cult” designers. Categories that usually get the most attention include outerwear, knitwear, shoes, bags, and denim, with plenty of interest in limited-stock designer accessories as well.
Examples from 2024’s Sale
Here’s what last year’s SSENSE markdowns looked like:
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Balenciaga XS Le Cagole Sling Shoulder Bag: $1,790 → $1,074
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Maison Margiela Tabi Ankle Boots: $1,420 → ~$497
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By Far Stevie Tall Boots: $630 → $422
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The Frankie Shop Rafaela Padded Knit Sweater: $275 → $223
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Jean Paul Gaultier Tartan Midi Dress: $840 → $731
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Adidas Originals x Off-White Samba Millennium Sneakers: $250 → $188
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GANNI Gray Parka Coat: $265 → $125
Last Year’s Cyber Monday Ad
Cyber Monday Ad History
You’ll find an archive of Ssense’s Cyber Monday ad scans from the last few years below. Enjoy!
Questions & Comments
Already know what you’ll be buying at Ssense’s Cyber Monday sale this year? Let us know in the comments.