Will Rimowa run a Black Friday 2025 sale?

For travelers who want durable and stylish luggage, Rimowa is often at the top of the list. With Black Friday 2025 on the horizon, it is natural to ask if Rimowa will join the wave of discounts. The answer is simple: it will not. Rimowa has never run a Black Friday promotion, and it does not hold sales at any point during the year.

Fixed Pricing Strategy

Rimowa operates differently from most luggage brands. It does not offer coupons, clearance sections, or seasonal promotions in stores or at rimowa.com. Prices remain the same year-round. This approach reinforces its identity as a premium brand, ensuring that every customer pays the same price and that products are not seen as markdown items.

No Outlets or Discounts

Unlike TUMI and Samsonite, Rimowa does not run outlet stores in North America. It also does not offer factory seconds or clearance stock. This eliminates traditional ways customers might expect to save. The absence of discounts aligns Rimowa with luxury fashion houses like Louis Vuitton, which also never hold sales.

Why Rimowa Avoids Black Friday

Black Friday is built on deals and urgency. Rimowa’s focus is on exclusivity and long-term value. Participating in sales would weaken the brand’s positioning as a luxury product. Staying away from Black Friday helps protect its reputation and pricing consistency.

Where Savings Are Possible

The only common opportunity to save on Rimowa is at Duty Free airport shops, where tax savings can lower the final price. Selection is limited, but this is the closest to a discount directly from the brand. Outside of that, the resale market offers pre-owned options, although warranty coverage may not apply.