Updated on Saturday, November 15, 2025: Whether you’re looking for new skate shoes, casual wear, or apparel upgrades, Etnies typically rolls out a sitewide sale around Thanksgiving weekend. But no need to wait… early access already underway. Here’s everything you need to know.
Black Friday 2025 Sale Dates & Deals
Early access has officially begun as of Saturday, November 15, 2025. This phase launched earlier than usual this year and requires you to use the promo code PRE-BFCM-20 when shopping at etnies.com.
The early-access offer includes 20% off select new styles, free shipping on orders over $75, and easy 30-day returns. However, the discount is only valid on select full-priced styles, not valid on sale items, and cannot be combined with other discounts. The holiday order shipping cutoff is December 11, 2025.
Early access is expected to run until Wednesday, November 26, 2025, but we haven’t confirmed that yet (that’s the day before Thanksgiving). After that, the sale will likely open up to the general public and continue through Black Friday weekend, likely wrapping up on Tuesday, December 2, 2025 (the day after Cyber Monday).
Etnies’ Black Friday 2025 Ad (Early Access)
Black Friday Ad History
What was featured during Etnies’ Black Friday sale last year? How good were the doorbuster deals? Follow the links below to take a look at their Black Friday ad history from these last several years.
- 2025: Page 1 and 2.
- 2024: Page 1, 2 and 3.
- 2023: Page 1.
- 2022: Page 1, 2 and 3.
- 2021: Page 1.
- 2020: Page 1.
- 2019: Page 1.
- 2018: Page 1.
- 2017: Page 1.
- 2016: Page 1.
- 2015: Page 1 and 2.
- 2014: Page 1 and 2.
Questions & Comments
Find a really good deal on Etnies? Then let us know where you found it any how much you ended up saving in the comments section.