Updated on Monday, November 24, 2025:  Burlington has officially kicked off its annual Black Friday 2025 “Coat Event”. The sale delivers both savings for shoppers and charitable support for communities in need. If you’re looking to score a deal on outerwear or take advantage of December savings, this year’s promotion offers a rewarding incentive to shop sooner rather than later.

Confirmed Black Friday Deal: The Coat Event

The headline promotion is back and already live. Now through Saturday, November 29, 2025, anyone who purchases a coat at Burlington will receive a $5 off a $25+ coupon that can be redeemed later in the holiday season. This coupon becomes valid starting December 6 and is usable through Christmas Eve, December 24, 2025.

Equally notable is that Burlington isn’t just focusing on consumer savings. As part of the annual Coat Event, the retailer will donate 50,000 coats to people in need. So every time a shopper buys a coat to score that December coupon, the campaign also contributes to providing warmth to others.

In-Store Focus and Limited Inventory Model

Unlike many national chains, Burlington does not rely on a large online Black Friday sale. Instead, the retailer continues its tradition of keeping most markdowns in-store, making a visit to a physical location the best way to find offers. Burlington’s stores operate on a treasure-hunt model, meaning inventory is constantly rotating and quantities are limited. There may only be a handful of a particular style, brand, or size of coat, which is why early shoppers often fare best.

Because prices and inventory vary by location, no two Burlington Black Friday experiences are exactly the same. Shoppers looking for popular items (such as seasonal coats, holiday décor, children’s toys, or name-brand sweaters) should shop early in the week or early in the day for the best selection. Once something sells out, it typically does not re-stock in time for holiday shopping.

Credit Card Incentives for Extra Value

Burlington is also spotlighting its credit card offer, which pairs strongly with Black Friday and holiday purchases. Customers who open and use a Burlington Credit Card receive 10% off their first purchase, and cardholders earn 5% back in rewards on all Burlington credit card transactions. For shoppers planning multiple visits, especially with the Coat Event coupon redeemable in December, combining these programs can help stretch budgets further. It’s an especially useful option for families purchasing coats now and planning a second visit during the gift-buying rush later in December.

What to Expect for Holiday Gifting Categories

While Burlington has not released a traditional “Black Friday ad,” the retailer historically widens its assortment of toys, holiday décor, and giftable items during Thanksgiving week. Expect heavily discounted plush toys, board games, kids’ character sets, bath & body gift boxes, small kitchen gadgets, winter bedding, and holiday-themed décor. Even though Burlington already offers everyday low pricing, holiday assortments during this period tend to feature deeper markdowns than the rest of the year, particularly on seasonal merchandise.

Apparel is another core category. Shoppers can expect heavier discounts on winter clothing, including sweaters, boots, fashion jackets, scarves, gloves, and children’s winter sets. Burlington’s value pricing model means many of these items are already priced below competing retailers, and Black Friday often brings an additional layer of markdowns to help clear inventory and drive holiday volume.

Coupon Tips and Terms to Keep in Mind

Although each year’s coupon may include slight changes, Burlington commonly enforces standard rules. The $5 off $25 coupon gained from the Coat Event is not applicable toward prior purchases, taxes, gift cards, or layaway fees. It can typically be combined with Burlington Credit Card rewards, but not with other storewide coupon promotions. Shoppers will need to present the coupon at checkout, where it will be scanned with the purchase. These restrictions are standard and protect the value of promotional incentives while keeping the offer tied to qualifying merchandise purchases.

Black Friday Ad History

Are you interested in seeing some of Burlington’s older Black Friday ads? Then follow the links below for a look at the last few year’s of their ad scan history.

• 2025: Page 1.
• 2024: Page 1 and 2.
• 2023: Page 1, 2, 3, 4, 5, 6, 7 and 8.
• 2022: Page 1, 2, 3, 4, 5, 6, 7 and 8.
• 2020: Page 1, 2, 3 and 4.
• 2019: Page 1, 2, 3 and 4.
• 2018: Page 1, 2, 3 and 4.
• 2017: Page 1, 2, 3 and 4.
• 2016: Page 1, 2, 3 and 4.
• 2015: Page 1, 2, 3 and 4.
• 2014: Page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10 and 11.

Questions & Comments

What are you planning on getting at Burlington’s Black Friday sale this year? Let us know in the comments.