
UNIQLO’s Cyber Monday event has become one of the brand’s biggest online promotions each year, especially for winter outerwear and everyday basics. Based on how the retailer runs its holiday schedule, the sale should follow the same structure as previous years: a quick transition from Black Friday into a one-day Cyber Monday lineup, followed by a short wave of extended online markdowns. Below is a breakdown of the likely timing and the types of discounts you can expect to see based on last year’s numbers.
Expected Cyber Monday 2025 Sale Dates
UNIQLO is expected to launch its 2025 Cyber Monday sale on Monday, December 1, 2025, only at uniqlo.com.
The main Cyber Monday prices usually run for the day itself. After that, UNIQLO often shifts into a “Cyber Week” phase, which keeps some markdowns active for a short time but not always at the same depth. If 2024 and 2023 are any indication, the biggest discounts typically appear on the Monday, and the extended week tends to keep only a portion of the lineup active.
What to Expect Based on Past Deals
UNIQLO has been consistent with the categories it highlights for Cyber Monday in the U.S. The sale usually focuses on:
- Down coats and jackets
- Wool-blend and merino knitwear
- Lambswool sweaters
- Cardigans
- T-shirts and year-round basics
- Select seasonal pants and washable knit items
The best deals generally come from outerwear and sweaters, since these are core parts of the winter lineup. Prices tend to drop by a set amount rather than a percentage.
Since UNIQLO rarely changes the format of this sale, 2025 should closely resemble the last event. Below are the concrete examples from last year so you can get a clear sense of the likely discount range.
Last Year’s Cyber Monday Deals (Good Reference for 2025)
These were the actual Cyber Monday prices from the previous UNIQLO sale. They give a reliable baseline for what you may see again this year, as UNIQLO typically repeats price patterns for seasonal promotions.
Outerwear Deals
These represented the biggest markdowns:
- Women Ultra Light Down Long Coat: $99.90 (was $129.90)
- Men Ultra Warm Hybrid Down Coat: $149.90 (was $199.90)
- Women Seamless Down Coat: $129.90 (was $179.90)
- Men Seamless Down Coat: $149.90 (was $199.90)
- Women Double Face Chester Long Coat: $99.90 (was $129.90)
- Men Wool Cashmere Chesterfield Coat: $149.90 (was $199.90)
These figures show the usual $30 to $50 markdown range for outerwear during Cyber Monday.
Sweaters and Knitwear
Seasonal knitwear usually drops by about ten dollars:
- Merino Sweater (Women and Men): $29.90 (was $39.90)
- Premium Lambswool Sweater: $29.90 (was $39.90)
- Men Lambswool Cardigan: $39.90 (was $49.90)
- Women Merino Cardigan: $39.90 (was $49.90)
These are normally the middle-tier deals: not the deepest discounts, but consistent and predictable.
Pants and Washable Knits
Select knit pants and tops usually get the lowest Cyber Monday pricing of the season:
- Women Washable Knit Ribbed Polo Sweater: $29.90 (was $39.90)
- Women Washable Knit Ribbed Pants: $19.90 (was $29.90)
T-Shirts and Everyday Basics
UNIQLO typically includes a few basics at reduced prices:
- Women Mini T-Shirt: $9.90 (was $14.90)
- Men SUPIMA Cotton T-Shirt: $19.90 (was $24.90)
These reflect the usual $5 markdowns you see on the brand’s staple items.
Free Shipping Expectations for 2025
Last year, UNIQLO offered free shipping on coats and other large outerwear pieces during Cyber Monday, even when orders did not meet the general free-shipping threshold. It’s likely that the brand will run a similar exception again for 2025, since this has been part of multiple holiday seasons.
Outside of special category exceptions, the standard thresholds last year were:
- Free shipping at $99 when using in-store pickup
- Free shipping at $200 for direct home delivery
These numbers vary only slightly from year to year, so expect something close to this in 2025 unless UNIQLO revises its shipping policy before the holiday season.
Last Year’s Cyber Monday Ad


Cyber Monday Ad History
We’ve built an archive of UNIQLO’s previous Cyber Monday ads over the years that we’ve been tracking their sales. You can take a look and compare this year’s deals to those from the last few years by following the links below.
- 2024: Page 1, 2, 3, 4 and 5.
- 2023: Page 1, 2, 3, 4, 5, 6 and 7.
- 2022: Page 1, 2, 3, 4, 5, 6 and 7.
- 2021: Page 1, 2, 3, 4, 5, 6 and 7.
- 2020: Page 1, 2, 3 and 4.
- 2019: Page 1, 2, 3, 4 and 5.
- 2018: Page 1, 2, 3, 4, 5 and 6.


Questions & Comments
Let us know what you’ll be getting at UNIQLO’s Cyber Monday sale this year in the comments section.