Updated on Monday, November 24, 2025: Shopbop’s Black Friday sale is officially live! Here’s everything you need to know about the 2025 event, including timing, discounts, and what to watch for.
Black Friday 2025 Sale Dates and Timing
Shopbop’s Black Friday sale is now live at shopbop.com . Early access was expected for members starting Sunday, November 23, but we didn’t see it this year. The sale will last through Tuesday, December 2, 2025, at 1:00 AM PT.
As usual, some items or sizes may sell out before the official end of the sale. Certain exclusions apply, particularly for luxury labels and specialty collections. The promo code HOLIDAY must be applied at checkout to receive the 25% discount.
Discount Levels
The core offer this year is 25% off sitewide, which applies to a broad selection of full-price items, including new arrivals and wardrobe staples.
In addition to the sitewide discount, Shopbop often offers deeper markdowns on select items, especially past-season styles, limited colors, or less common sizes. Designer pieces, including handbags, shoes, and leather goods, are worth watching (they sometimes reach 30–50% off during Black Friday).
Shopbop’s Black Friday 2025 Ad
Black Friday Ad History
You can find the last few years of Shopbop’s previous Black Friday ad scans posted below.
- 2025: Page 1.
- 2024: Page 1 and 2.
- 2023: Page 1 and 2.
- 2022: Page 1 and 2.
- 2021: Page 1.
- 2020: Page 1 and 2.
- 2019: Page 1.
- 2018: Page 1.
- 2017: Page 1.
Questions & Comments
What are you hoping to find on sale at Shopbop this holiday season? A new handbag, shoes, jacket, jeans, or something else? We’d love to know — Share your thoughts in the comments.