Tag Archives: Tillys

Tilly’s Cyber Monday 2025 Sale – What’s Coming and When

Here’s what to expect from Tilly’s Cyber Monday 2025 sale. Based on past years and current announcements, the sale is likely to offer significant discounts across clothing, shoes, accessories, and more. While exact deals aren’t confirmed yet, historical patterns give a good sense of what might be included and when the best opportunities may appear.


Expected Cyber Monday 2025 Sale Dates

Tilly’s Cyber Monday 2025 sale is expected to begin immediately after Black Friday. This likely means either Sunday night, November 30, 2025, or early on Monday, December 1, 2025. Their Cyber Monday deals are traditionally offered online only at tillys.com.

The sale will probably last only a day or two, with deep discounts available during the main event hours. While some clearance items may remain on sale for longer, the most popular items and brand deals often sell out quickly, so checking early is usually necessary.


Expected Discounts

Tilly’s Cyber Monday sales in the past have included a mix of sitewide offers and brand-specific markdowns. Last year, the headline offer was up to 50% off sitewide, which included clothing, footwear, and accessories. Brand discounts were typically slightly lower, with the most common reductions around 25–40%.

For example, previous Cyber Monday deals included:

  • Nike and Converse shoes at approximately 30% off.

  • Ray-Ban and Oakley sunglasses around 30% off.

  • Hydro Flask bottles and Nixon watches at roughly 25% off.

  • SPY sunglasses up to 40% off.

  • Clearance items ranging up to 70% off, depending on stock.

Tilly’s also frequently offers reward incentives for members. For instance, in past sales, members earned $10 off future purchases of $30 or more for every $60 spent in a single transaction, with a limit of ten rewards per member. These rewards can typically be redeemed online or in-store, though they do not apply to previously purchased merchandise, gift cards, or shipping.


Last Year’s Cyber Monday Ad


Cyber Monday Ad History

We’ve built an archive of Tilly’s previous Cyber Monday ads over the years we’ve been tracking their sales. You can take a look and compare this year’s deals to those from the last few years by following the links below.

  • 2024: Page 1, 2 and 3.
  • 2023: Page 1.
  • 2022: Page 1, 2, 3, 4 and 5.
  • 2021: Page 1, 2 and 3.
  • 2020: Page 1.
  • 2019: Page 1 and 2.
  • 2018: Page 1, 2, 3, 4 and 5.
  • 2017: Page 1, 2, 3, 4 and 5.
  • 2016: Page 1, 2, 3, 4 and 5.
  • 2015: Page 1 and 2.
  • 2014: Page 1.
The Tilly’s sign hangs outside their store in downtown Santa Barbara, CA. Photo by Witold Sadowski.

Questions & Comments

What do you plan on buying at Tilly’s during Cyber Week?  Let us know in the comments.

Tilly’s Black Friday 2025 Sale – What to Expect & When

Tilly’s is gearing up for its Black Friday 2025 event, and based on past sales, there are clear patterns in timing, discounts, and the types of items that usually see the biggest markdowns. Below is a look at when the sale is expected to happen, what items tend to be discounted the most, typical discount levels, and examples from last year to give you an idea of what may return this year.

Expected Black Friday 2025 Sale Dates

Tilly’s usually starts at tillys.com with pre-Black Friday deals and these are expected to begin around Thursday, November 20, 2025. This is a week before Thanksgiving.

On Tuesday, November 25, 2025, a handful of “Early Black Friday” deals may appear. These often include limited-time doorbuster items, so checking Tilly’s website or app on this day is a good way to catch early bargains.

The main Black Friday sale is expected to kick off on Thanksgiving day itself, Thursday, November 27, 2025. This is when most deals, including site-wide discounts and doorbusters, will be available online and in select stores. The sale is likely to continue through the long holiday weekend, ending Sunday night, November 30, 2025, or while supplies last.

Types of Deals to Expect

During Tilly’s Black Friday 2025 sale, you can expect a mix of site-wide discounts and doorbuster specials. Most items online are likely to be around 30% off, with some exclusions. Doorbusters are limited-quantity deals on select items, usually marked with standout prices, and they tend to sell out quickly.

Looking at last year gives a good idea of what may appear. You could find two-for deals on jeans and pants, men’s joggers for under $25, and pajama pants for around $15. Shoes often had discounts up to 40%, while sunglasses and watches from brands like Oakley, Ray-Ban, Arnette, and Nixon were around 25–30% off. While prices and exact items may vary in 2025, these categories typically see the largest markdowns.

Rewards and Extra Savings

If you are a Tilly’s Reward Member, you can expect to once again earn $10 Tilly’s Cash for every $60 you spend during the event. This can give you extra value to use on future purchases. Free shipping is available on online orders of $59 or more. Keep in mind that in-store promotions may vary than those found online, so checking the store’s offers before you go is always a good idea.

Last Year’s Black Friday Ad


Black Friday Ad History

We’ve been tracking Black Friday ads from Tilly’s for many years now and have built quite an archive. If you want to check out some of their previous ad scans then just follow the links below.

  • 2024: Page 1, 2, 3 and 4.
  • 2023: Page 1, 2, 3 and 4.
  • 2022: Page 1, 2 and 3.
  • 2021: Page 1.
  • 2020: Page 1 and 2.
  • 2019: Page 1.
  • 2018: Page 1.
  • 2017: Page 1 and 2.
  • 2016: Page 1.
  • 2015: Page 1, 2, 3 and 4.
  • 2014: Page 1.
  • 2013: Page 1.
A view of the Tilly’s sign outside their store in downtown Santa Barbara, CA. Photo by Witold Sadowski.

Questions & Comments

What are you planning on getting at Tilly’s this Thanksgiving weekend? Let us know in the comments section.